We uncover people’s hidden wants and needs that aren’t being met. We design products using leading edge technologies that integrate seamlessly with lives.
We develop manufacturing plans that launch and drive sustained success.
Welcome to Logic PD.

We start by spending countless hours with real people in the real world to uncover real, unarticulated needs we can meet by creating products that leverage new technologies.

We've defined our goal. Now we explore and test a range of creative concepts to determine the one that best leverages our insights, addresses the product requirements and delivers on all the potential value of an opportunity.

We've designed a winning product. Now we focus on developing our launch strategy. We create working prototypes, using real parts and processes. We calculate costs and look for efficiencies. Every detail is considered and tested to ensure the product is ready to be released for manufacturing.

We're ready to begin pilot production. We prototype and test the manufacturing and distribution processes, and develop automated test systems to ensure consistent product quality as production ramps up to full volume.

AbioCor is the world's first completely self-contained, replacement heart system developed for patients with end-stage heart failure who have no other treatment options.
December 13, 2011