APOTHECARY PRODUCTS // Travel Products for Target

Design for under a dollar.
Apothecary Products wanted to maintain their position in the $0.99 travel product bins at Target. They came to Logic to create a line of playful contemporary designs that could still hit the aggressive pricing target and development schedule. We quickly created a series of product concepts and computer models that were transferred to production. Buyers at Target were happy with the results and our client kept their shelf space.
